top of page


How Ferrari Turns Obsolete Race Cars Into a Strategic Weapon Against the F1 Budget Cap
AI Generated Image of Historic Ferrari F1 cars in Storage When a Ferrari Formula 1 car crosses its final finish line, most teams see a museum piece; Maranello sees a multi-million euro strategic asset. Through its F1 Clienti programme, Ferrari maintains a rotating fleet of up to 200 retired chassis for the world’s elite—but the real profit isn’t just found in the €20,000-per-weekend track fees or the $6 million price tags for historic cars. By masterfully exploiting the FIA’s
CT
Jan 267 min read


How F1 Turned a $1 Liability Into a $6 Billion Asset
A Historical Analysis of Formula One Team Valuations (1990–2025) Two F1 cars and their valuations The financial architecture of Formula One has undergone a metamorphosis so profound over the last three decades that it defies standard industrial categorization. Once a sector defined by insolvency, vanity projects, and "garagista" economics, the sport has matured into a closed-loop ecosystem of multi-billion dollar franchises. The aggregate valuation of the ten Formula One team
CT
Dec 17, 20257 min read
bottom of page
